Summary:
• All-in-One Mobile Plan: Trump Mobile offers phone service, telemedicine, and roadside assistance for $47.45 per month.
• Made in America Focus: The company plans to manufacture its gold-colored smartphones in the US.
• Patriotic Branding: Pricing and product design are closely tied to Donald Trump’s presidential legacy.
Big news from the US business world is that Donald Trump Jr. and Eric Trump unveiled a new venture on Monday: Trump Mobile, a mobile phone service and technology company aiming to challenge major carriers with an all-American product and value-packed service. The announcement took place at Trump Tower in Manhattan, underscoring the family’s continued business ambitions during Donald Trump’s second presidential term.
Trump Mobile’s flagship plan is priced at $47.45 per month, a nod to Trump being both the 45th and 47th President of the United States. The flat-rate service includes unlimited talk and text to over 100 countries, 24/7 roadside assistance, and virtual access to doctors for prescriptions without extra fees.
“We’re introducing an entire package of products,” said Donald Trump Jr. “We want real Americans to get real value.”
One standout feature is the T1, a gold-colored Android phone that the company says will be manufactured in the United States. Available for pre-order now at $499 (with a $100 down payment), the phone is expected to ship by September 2025. Customers will also be able to bring their own devices to the network.
Eric Trump emphasized that the company’s expansion into tech is about the commitment to American-made products. “It’s about time we disrupt this space,” he said, highlighting their decision to keep all customer service operations within the US as well.
The announcement also featured Trump Mobile’s partners, who underscored the company’s emphasis on data security and domestic manufacturing. “We want to secure everyone’s vital information from the start by building the phones here,” one partner noted.
Device protection is included in the monthly cost, and roadside assistance will be handled through a partnership with Drive America. Pat O’Brien, another project partner, said the service is designed to meet real-world needs, with coverage for life’s everyday unpredictabilities.
Trump Mobile represents a bold new chapter for the Trump family business, blending patriotic branding with a lifestyle-oriented product approach. While it remains uncertain whether this venture will shake up the competitive telecom industry, the launch clearly signals the family’s intention to strengthen its presence in the American consumer market.
